top of page

Father’s Day Campaign Inspirations

Father’s Day, a key celebration in June, is a great opportunity to invest in marketing, social media, promotions and boost sales. Here are four ideas to draw on this holiday for campaign inspirations to increase the reach and visibility of your brand. See some ideas to work on Father's Day Campaign.

1. Father's Day Campaign: Heritage and Legacy

Create ideas focused on the lessons passed down from fathers to children, strengthening family bonds and creating legacies for a lifetime. Think campaigns that portray intimate family moments. An interesting approach is to mix the past and the present, combining old photos and videos with the current.

Massimo Dutti

2. Family Moments

Showcase relaxed and fun moments of interaction between fathers and children. For 2023, this concept has been explored in studios, offering a more approachable visual for brands. Under this theme, invest in dad-and-me collections that foster family bonds.

Brooks Brothers
Mango Man
Johnston & Murphy

3. Product Focus

Here, the focus is on the product. Create kits designed for Father’s Day, offering sets that cater to different types of fathers. Include commemorative gifts that complement the present and add value to the overall experience.

Crockett & Jones

4. Brand Curation

This proposal is aimed at online stores. Create a dedicated section on your website for Father’s Day and offer a curated selection of gift suggestions from your brand. Divide these options into categories such as clothing, accessories, footwear, or even display all products on a single page. This will help customers easily find gift options, making the shopping experience more convenient and personalized.

Saks Fifth Avenue

With START by WGSN, get access to information to develop the right products and boost your fashion brand, along with the best resources and tools to streamline your business journey. Join now to stay ahead of the competition!

Discover everything that START offers to help your fashion business grow.


bottom of page