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Three prints trending this week

Updated: Apr 26, 2021

Prints are taking over fashion as consumers look for a more optimistic way of dressing. This week, our trendspotters present three key directions.


The logomania is making a comeback for menswear through a more modern lens. Tap into this trend with subtle monogram prints in tonal colourways and geometric shapes for a more contemporary approach.

Heart Prints

After a tumultuous year, care and happiness symbols are now coming to the fore to spread festive cheer. Heart motifs are emerging as a key print for kidswear and womenswear, with a playful primary colour palette for a maximalist impression on youth-driven commercial pieces.

Multicoloured stripes

As consumers look for more reliable trends and invest in core items that transcend seasons, the perennial stripe comes to the fore. For a contemporary refresh, bring newness via playful colour combinations of bright colours and even pastel tones.

Want to discover more trends and learn what directions are essential for your next collection? Join Start by WGSN and access daily trend update.


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